There’s many strategies to increase conversions, but have you tried this one? Try ending your prices with a 7, .95, 5 or .95. Instead of charging $10, for instance, consider charging $9.97. Even though it’s only a few cents less, people seem to think that it sounds cheaper. Even on high priced items the same tricks can work. For instance, you’ve probably never seen a car advertised for $30,000. Instead, you’ll see it advertised for something like $29,995.
Amazingly enough, on that last example, some people will walk away thinking that the car is $29,000 in their head (even though they’re smart enough to know that it’s obviously $30,000).
In the past many marketers have used 9 or .99 to end the numbers in, but it seems that there’s been a growing trend lately that 7, .97, 5, or .95 seem to stand out even more and appear even less expensive. Crazy stuff, but it can definitely work. And it’s doubtful that you’ll miss those few cents after increasing your conversions.
So, consider adjusting your price points to end in 7, .97, 5, or .95 to make your prices seem cheaper and see how it helps increase conversions.
Looking for more tips and tricks to help increase your conversations? This tool shows you easy strategies to grow your conversation rate and help boost your business: BizFire’s Free Funnel Maker & Analyzer.
SPF, DKIM, and DMARC for Affiliate Marketers Explained As the digital marketing and email deliverability…
Customers who purchase $500 or more worth of products and/or services via WorkingWithWalter.com website will…
People Say They're 'Crushing It' with an Amazon Store in 2022, but I DON'T Recommend…
Passive income over 40 is more achievable than you think. Explore affiliate marketing, digital products,…
It is still true today as it was 5 years ago, even 20 years ago.…
Online visibility determines if customers find you in 2026. Learn which channels matter, how to…